Digital Ad Campaign Manager – Programmatic & Geofencing
Gratitude IncDigital Ad Campaign Manager – Programmatic & Geofencing
Job Description
Key Skills
9 candidate(s) have already applied for this Job. Apply now
Location: Mumbai
Experience: 3–5 Years
Salary: Up to 9 LPA
The Opportunity
We’re looking for a Digital Ad Campaign Manager with hands-on experience in programmatic advertising, geofencing, and location-based campaigns. You’ll manage campaigns end-to-end—from setup and trafficking to optimisation, troubleshooting, reporting, and performance analysis.
Key Responsibilities
Plan, launch and optimise programmatic, geofencing and location-based campaigns.
Build polygon, radius, address-based, competitor, event and hyperlocal targeting strategies.
Manage audiences, budgets, pacing, frequency caps and campaign settings across DSPs.
Traffic and QA display, mobile, video, native and CTV/OTT campaigns.
Monitor delivery, CTR, CPM, CPC, CPA, conversions, ROAS, footfall and store visits.
Troubleshoot pacing, geo leakage, creative, tagging and attribution issues.
Optimise bids, budgets, audiences, creatives, geographies and inventory to improve ROI.
Prepare campaign reports and translate performance data into actionable insights.
Collaborate with account, sales, creative, vendor and client teams.
Ensure compliance with privacy, consent, brand-safety and platform requirements.
What We’re Looking For
3–5 years of experience in digital advertising, programmatic media buying or performance marketing.
Hands-on experience with geofencing, location targeting, mobile advertising, retargeting and programmatic campaigns.
Experience managing multiple campaigns, advertisers, geographies, budgets and KPIs.
Experience with DSPs/geofencing platforms such as Simpli.fi, GroundTruth, StackAdapt, Basis, The Trade Desk, DV360, or similar.
Strong knowledge of programmatic, audience segmentation, CTV/OTT, attribution and conversion tracking.
Proficiency in Excel and campaign reporting/analytics dashboards.
Familiarity with Google Analytics, ad servers, pixels, UTM tracking and third-party attribution tools.
Strong analytical, communication, organisational and problem-solving skills.
Bachelor’s degree in Marketing, Advertising, Digital Media, Communications, Business or a related field.
Key Skills
Programmatic Advertising | Geofencing | DSP | Digital Campaign Management | Location-Based Advertising | Audience Targeting | Retargeting | CTV/OTT | Campaign Optimisation | Attribution | Performance Marketing | DV360 | The Trade Desk | StackAdapt
Interested? Send your updated CV highlighting your programmatic, DSP, geofencing and digital campaign management experience.
Role
Account Manager
Timings
Day Shift (Permanent)
Industry
BPO
Work Mode
Work from office
Process
Voice
Functional Area
ITES / BPO / Customer Service
Note: Myglit doesn't charge any money from candidates. If you have been asked to pay money to get this job then report to us immediately at support@myglit.com.
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