Gratitude Inc logo
GRATITUDE INC
APAC · AFRICA · U.S.A

Marketing Operations Manager

123 Views 1 week ago
Experience 7–8 Year(s)
₱
Salary ₱ 120 – 130K p.m
Location Manila (Taguig)
32 candidate(s) already applied

Job Description

We're Hiring: Marketing Operations Manager

Work Setup: Hybrid 
Salary Range: ₱120,000 – ₱130,000
Experience: 7–8 Years
Open Positions: As per requirement

Important Eligibility

Former employees of Teleperformance are NOT eligible for rehire, whether directly or through a third-party provider.

Job Overview

We are looking for an experienced Marketing Operations Manager to manage marketing automation, campaign execution, lead management, data quality and performance reporting.

The ideal candidate should have strong hands-on experience with Salesforce, Marketo, B2B marketing campaigns and marketing automation tools.

Key Responsibilities

  • Plan, execute and optimize automated marketing campaigns across email, paid, social and ABM channels.

  • Manage marketing automation, lead scoring, segmentation and nurturing workflows.

  • Handle campaign tracking, quality checks, deployment and reporting.

  • Manage marketing platforms such as Salesforce, Marketo and LinkedIn Campaign Manager.

  • Maintain database accuracy, lead routing, deduplication and data quality.

  • Create dashboards and reports to monitor campaign performance, pipeline metrics and ROI.

  • Support Account-Based Marketing (ABM) campaigns and personalized outreach.

  • Optimize marketing processes and implement automation solutions.

  • Collaborate with Growth, Sales and Product Marketing teams.

Required Skills

  • Marketing Operations

  • Marketing Automation

  • Salesforce CRM

  • Marketo

  • LinkedIn Campaign Manager

  • B2B Marketing

  • Growth Marketing

  • Campaign Management

  • Email Marketing

  • Lead Generation

  • Lead Scoring

  • Lead Routing

  • Audience Segmentation

  • Lead Nurturing

  • Account-Based Marketing (ABM)

  • Demandbase

  • 6sense

  • Terminus

  • Data Management

  • Database Management

  • Marketing Analytics

  • Campaign Reporting

  • Pipeline Management

  • UTM Tracking

  • Tableau / Power BI / Looker

Eligibility Criteria

  • 7–8 years of experience in Marketing Operations.

  • Strong hands-on experience with Salesforce CRM and Marketo or similar marketing automation platforms.

  • Experience managing end-to-end B2B marketing campaigns.

  • Knowledge of lead lifecycle management, segmentation and lead scoring.

  • Experience with campaign performance reporting and dashboards.

  • Strong analytical, project management and communication skills.

  • Must be comfortable with the McKinley hybrid setup (3 days onsite and 2 days WFH).

Pre-Screening Questionnaire

Interested candidates should provide the following details:

  1. How many years of direct Marketing Operations experience do you have?

  2. How many years of hands-on experience do you have with Marketo and Salesforce?

  3. What types of B2B campaigns have you managed end-to-end?

  4. Have you handled lead scoring, lead routing, segmentation and nurturing workflows?

  5. What dashboards or marketing metrics have you managed?

  6. Have you worked with LinkedIn Campaign Manager or ABM platforms such as Demandbase, 6sense or Terminus?

  7. What was your level of ownership: execution/support or end-to-end Marketing Operations?

  8. Are you comfortable with the McKinley hybrid setup (3 days onsite)?

  9. What is your last drawn salary?

  10. What is your expected salary?

  11. Have you previously worked with Teleperformance, directly or through a third-party provider?

Apply now by completing the questionnaire using the link below.

Questionnaire Link: https://myglit.com/lateral/cref/7208db884e

Take the next step in your Marketing Operations career. Apply today!



Key Skills

21 Skills
CRM (Customer relationship Management) Data Analysis Database management Digital Marketing Email Marketing Marketing Strategy Online Marketing Tableau Power BI Reporting and Analytics Demand generation Marketing Automation marketing communications Marketo Lead Generation ABM expertise Marketing Operations Manager Salesforce CRM, Marketo (or similar MAP), and LinkedIn Campaign Manager ABM platforms (Demandbase, 6sense, Terminus) and BI tools Marketing Operations - Campaign Management End-to-End Campaign Execution

Role Specifications

Role
Direct Marketing Executive
Timings
Day Shift (Permanent)
Industry
BPO
Work Mode
Hybrid
Process
Non-Voice
Functional Area
Marketing

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About Company

Gratitude Inc
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Gratitude Inc is a global company with presence across APAC, Africa, and USA. We are known for our people, innovation and customer focused approach.

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Recruiter - Gratitude Inc
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